Course curriculum

  • 1

    Welcome to the course!

    • A message from Ian Bentley

    • How to use this course

    • Your Downloads / Course Material

  • 2

    Let's get started!

    • INTRO Storytelling_Slideshow.pdf

    • 1: The Best Stories to Tell Your Market

    • 2: Timeless Storytelling Formats You Can Use

    • 3: Which Story is Most Effective for Your Market

    • 4: How to Create a Story that Engages Your Customers

    • 5: Which Media Should You Use to Create Your Story?

    • 6: Where to Distribute Your Story?

    • Conclusion and Next Steps

  • 3

    Next Steps...

    • Congrats! Here's what's next...

  • 4

    BONUS Lesson: Building Your Audience

    • Watch the Training on Building Your Audience

    • Your Course Materials & Bonus Downloads